Blogging Services
Right, so you are probably curious about why you would need blogging; it seems like a world away from everything else necessary for your business, but it is critical. People are always eager for answers, and where do people look for answers? Google and where do people look for businesses and services? Unlike your nan’s answer, it isn’t the yellow pages; the answer is…Google! So, let’s piece this together if your consumer is looking for a response based on your industry and you provide the answer through a blog, that also means they have now found your business and view your business as a source of knowledge and trustworthy due to offering valuable information is the consumer.
Blogging is only valuable for your business when you know how to play the game with Google. Yes, you could learn to do that yourself, but you will discover that it is much easier to use Geek’s time to implement SEO within the business’ blogs as it will provide you with the time to focus on your business.
Answer your clients through valuable written content
We previously touched on this in the first paragraph. Still, by providing your customers with thoughtful written content, such as a blog, you will build strong customer relationships as you establish your business as a source of valuable information, meaning you appear more honest in offering products and services. To be clear, you will come across as genuine through the blogs; Geek will ensure each piece of written content is researched extensively to guarantee the reader is supplied with reliable information and the correct answers.
We never advise blogging for blog’s sake, so allow Geek to create blogs and written content that ensure your customers’ questions get answered precisely and build your company to be an authority of knowledge. Empowering customers with the information means they will always come back to you.
Blogging Services
services in Huntingdon
Right, so you are probably curious about why you would need blogging; it seems like a world away from everything else necessary for your business, but it is critical. People are always eager for answers, and where do people look for answers? Google, and where do people look for businesses and services? Unlike your nan’s answer, it isn’t the yellow pages; the answer is…Google! So, let’s piece this together if your consumer is looking for a response based on your industry and you provide the answer through a blog, that also means they have now found your business and view your business as a source of knowledge and trustworthy due to offering valuable information is the consumer.
Blogging is only valuable for your business when you know how to play the game with Google. Yes, you could learn to do that yourself (we have an SEO course, actually), but you will discover that it is much easier to use Geek’s time to implement SEO within the business’ blogs as it will provide you with the time to focus on your business.
Answer your clients through valuable written content
We previously touched on this in the first paragraph. Still, by providing your customers with thoughtful written content, such as a blog, you will build strong customer relationships as you establish your business as a source of valuable information, meaning you appear more honest in offering products and services. To be clear, you will come across as genuine through the blogs; Geek will ensure each piece of written content is researched extensively to guarantee the reader is supplied with reliable information and the correct answers.
We never advise blogging for blog’s sake, so allow Geek to create blogs and written content that ensure your customers’ questions get answered precisely and build your company to be an authority of knowledge. Empowering customers with the information means they will always come back to you.
For a more in-depth marketing cost breakdown, download our pdf document.
Glossary
Web Development
The technical process of building, creating, and maintaining websites, involving the use of programming languages, frameworks, and various tools to design and implement the functional features and interactive components of a website.
Brand Creation
The strategic process of developing and establishing a unique brand identity that differentiates a product or service from its competitors and resonates with target customers.
Brand Guidelines
A set of rules and standards that govern the use of a brand's visual and messaging elements, including logos, colours, typography, and tone of voice.
SEO
Improving the visibility and ranking of a website in search engine results in pages through various techniques and strategies to increase organic traffic and improve user experience.
Copywriting
Written content, such as advertisements, marketing materials, and website copy, designed to influence an audience, generate leads, drive sales, and build brand awareness.
I am very impressed with my website and the service I received from Geek design, specifically working with Alex. He was patient and listed to all of concerns and managed to create an easy to use and great looking website. I will definitely be back for more !!
Ken
PHI Architectural Design
FAQs
How many blogs should I publish?
You may hear that some marketing agencies recommend that you blog every week or every day. This would have been helpful advice several years ago, but it isn’t necessarily true within today’s SEO. Content needs to be focused on relevancy. You only need to write a blog when you have something relevant to talk about. A relevant blog will benefit the user much more effectively than a blog written because it needs to be.
How long should a blog be?
With any content, it needs to be relevant above anything else. The content length needs to be correct and serve the purpose of your blog. Google does not penalise short-form content. However, longer content performs better within organic searches. But this is not a result of word count. It is because many search queries require detailed results and content to be covered in more depth.
Is it true that only new content receives a better ranking?
Content freshness is a factor that Google considers to determine the quality and rank of your content. But this doesn’t mean new content has to be written every time you publish a blog / piece of content. We have a blog – about logo facts – that is from 2019. This would be considered a dated blog. However, it still ranks highly within search engines. To maintain this ranking, we update the copy with new examples, updated statistics and check the copy is correct. This keeps the content relevant even though the original article was published in 2019.