Highlife Bathrooms

As a growing UK bathroom brand known for combining contemporary design with long-lasting quality, Highlife Bathrooms needed a digital platform capable of transforming its extensive printed catalogue into a scalable online experience while continuing to evolve its flagship annual sales brochure.

As Highlife Bathrooms’ creative and digital partner, Geek developed a bespoke catalogue platform alongside the ongoing design and production of the brand’s yearly brochure. Our work combines custom web development, database architecture, UX design, product catalogue management and high-end print design, all working together to strengthen how Highlife presents its products both online and offline.

We focused on rebuilding Highlife’s product catalogue from the ground up, creating a structured and scalable data system capable of managing hundreds of products, attributes and variants efficiently. Alongside this, we developed a bespoke headless CMS powered by Next.js and GraphQL, giving the Highlife team complete control over managing and updating products internally without developer dependency.

To improve usability, we implemented advanced attribute-based filtering and intelligent category structures, allowing visitors to browse products seamlessly while maintaining the flexibility needed for future catalogue growth.

Alongside the digital platform, we also took on the design and management of Highlife Bathrooms’ annual 196-page sales brochure — a key sales tool central to the company’s marketing strategy. Initially supporting with product amendments, layout refinements and print preparation, our role evolved into a full creative redesign for the brand’s 20-year anniversary edition.

The result is a connected digital and print ecosystem that allows Highlife Bathrooms to present its products with clarity, consistency and flexibility across every customer touchpoint. From a scalable online catalogue to a high-end printed brochure experience.